May Release Notes

Oh, breakage revenue, the magical money that businesses earn from customers who just can't seem to get around to using what they've paid for. It's like getting paid for doing absolutely nothing—what a dream! When someone buys a gift card and then forgets about it, or uses just a smidge of it, that leftover cash is a delightful little bonus for the business.

Breakage revenue refers to income that businesses earn from unused services or unredeemed credit by customers. When a customer buys a gift card but never redeems it or only partially uses it, the unspent amount becomes breakage revenue for the business.

For businesses of all sizes, breakage revenue is important because it provides a source of financial gain without a corresponding cost of goods sold or service provided. This can enhance profitability. Additionally, it allows you to increase cash flow more effectively, as you receive payment upfront for services that may never be fully claimed.

You can now turn off “credit expiration reminder” emails sent to customers, which will increase your breakage revenue.

See how you can increase breakage revenue on Occasion

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